Episode 7: Mike Edwards on How to Differentiate your Brand and De-silo your Organization

With Guest Speaker: Mike Edwards, Digital and Brand Innovation Leader.

Priyanka talks to Mike Edwards, strategic advisor for eCommerce and retail technologies, and former CEO of eBags, Borders and Lucy Activewear. In 2011, after a failed turnaround he liquidated Borders. And in 2017, he sold eBags to Samsonite for $105mn. He’s also held other positions at retail behemoths like Staples and Target.

Questions Mike answered

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